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Free schtuff you can use
PDF docs: an efficient sales tool
Are your products hitting the streets faster
than marketing can support the effort? Is product
information outdated by the time collateral
rolls off the printing press? Is the sales team
chomping at the bit to get out there, yet you
have limited time and/or budget to create the
necessary tools? And, is it key to still maintain
consistency with your corporate image and assure
professional execution?
Many organizations use pre-printed template
or shell options in-house to “run off”
information, but PDF docs offer a sleek, economical
alternative. If your sales team is internet-based,
sales sheets, white papers and product brochures
can be designed as PDF documents by your agency.
Created at the right file size, PDF documents
are easily transmitted as email attachments,
downloaded from your Web site, or printed in-house.
This method often cuts a schedule and budget
in half. At the same time, it appears custom
and sophisticated, with no margin for user error.
And it’s far more cost-effective
to update a digital file than to modify and
reprint 10,000 sheets.
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