Mission House Creative

2004
		MHC VP Guest Speaker at Business Entrepreneur Summit October 8, 2004

		MHC Contracts CurrentTrack® For Agency Management Tools September 1, 2004

		MHC Enhances Corporate Profile June 8, 2004

		MHC Partners With Leading Corporate Law Firm April 1, 2004

		MHC Brings Home The Gold…And Silver And Bronze February 20, 2004

Maupin Taylor Names New Creative Agency

One of the Triangle's Leading Law Firms Taps Mission House Creative To Lead Strategic Business Development Initiatives

RALEIGH, N.C., April 1, 2004 - Maupin Taylor, P.A. announced today that it has selected Mission House Creative, Inc. (MHC), a Raleigh-based independent marketing and communications agency, as the firm's partner for a concentrated business development initiative. Maupin Taylor, a leading full-service corporate law firm headquartered in Raleigh, will work with MHC to develop strategic branding programs that will support improved client relations and business development efforts.

"Maupin Taylor chose Mission House Creative as our new creative communications partner because of their ability to demonstrate strategic, creative thinking on our behalf," said Angela Nelson, Client Relations Director at Maupin Taylor. "We're embarking on a new client-focused vision and the team at Mission House clearly and immediately understood our business focus and objectives. We know that they are the right partner for this important business initiative."

Mission House Creative's goal is to help Maupin Taylor develop strategic branding programs that will support improved client relations and business development efforts. Programs will help align Maupin Taylor's resources, contacts and expertise with its clients' strategic goals. This focus will help Maupin Taylor transfer legal counsel into integrated business value. Mission House will focus on business development and corporate communications support, developing web-enabled resources, and leveraging public relations and strategic sponsorships. These programs will help Maupin Taylor concentrate on offering services that provide direct business value for its clients.

"We are excited to partner with one of the area's leading law firms," said Carol Roessner, President and Co-founder of Mission House Creative. "Our goal is to be a strategic resource for Maupin Taylor helping them to build business development tools and identify ways to improve their client service. Our job will be to think strategically, provide excellent creative resources and develop programs for the firm's market success."

Mission House Creative is an independent marketing and communications agency offering an award-winning team of creative and marketing professionals. MHC's mission is to help clients achieve bottom-line business success by providing the knowledge and insight necessary to anticipate change, strategically position their products and services and to achieve measurable results. MHC does this through strategic thinking, well-founded design, smartly planned communications and integrated execution. Some of the agency's clients include GlaxoSmithKline, Duke Center for Human Genetics, UNC-Chapel Hill's Kenan-Flagler Business School, Guilford College and Duke University Medical Center.

A North Carolina firm for more than 130 years, Maupin Taylor is one of the state's leading, full-service law firms. Maupin Taylor's strong legal staff offers superior counsel through proactive, client-focused and research-driven expertise. This leadership empowers clients to make strategic business decisions. Maupin Taylor's mission is to use solid legal services to drive core business innovations and growth opportunities that can improve their clients' bottom-line profitability.